Future Factory

Revolutionizing Lead Generation with AI | Jake Sutterlun

In this conversation, Anthony Amunategui and Jake Southerland examine the transformative impact of AI across various industries, especially in lead generation and marketing. They discuss the evolution of AI technologies, the importance of automation in business processes, and Jake's entrepreneurial journey, having started his business at a young age. The dialogue highlights the necessity for businesses to adapt to technological advancements and the importance of understanding market trends to capitalize on growth opportunities.
Special Guest:Jake Sutterlun is a seasoned entrepreneur specializing in integrating artificial intelligence into business operations. With a focus on enhancing lead generation and customer engagement, Jake has developed AI-driven solutions that streamline processes and drive growth for local businesses. His innovative approach reflects a deep understanding of technology’s role in modern business strategies.
Chapters:00:00: Harnessing AI for Business Growth02:50: The Evolution of AI in Lead Generation06:10: Understanding Marketing Strategies and Client Engagement09:00: The Importance of Automation in Business12:03: Entrepreneurial Journey and Learning from Failures15:00: Identifying Patterns and Opportunities in Business17:59: Embracing Change and Technology21:06: The Future of Business and AI Integration
JACK'S INFO:Website:https://linkedads.io/Instagram:https://www.instagram.com/linkedads/Facebook:https://www.facebook.com/linkedadsioLinkedIn:https://www.linkedin.com/in/jakesetterlun/
PODCAST INFO:Website:https://FutureFactory.liveSpotify:https://open.spotify.com/show/0SsZRdrvWTUs1QY6Zu1sU6Apple Podcasts:https://podcasts.apple.com/us/podcast/future-factory/id1659895549Amazon Music:https://music.amazon.com/podcasts/207e04aa-11a1-4b28-964a-148608422a49/future-factory FUTURE FACTORY SOCIAL:Instagram:https://www.instagram.com/futurefactorypodcast/Twitter:https://twitter.com/FutureFactoryFFFacebook:https://www.facebook.com/futurefactorypodcastLinkedIn:https://www.linkedin.com/showcase/futurefactorypodcastTikTok:https://www.tiktok.com/@futurefactorypodcast?_t=8ZIxAf4Orra&_r=1
ANTHONY'S SOCIAL:Instagram: https://www.instagram.com/anthonyamunategui/Facebook:https://www.facebook.com/anthony.amunategui.3
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Made in America: The Entrepreneurial Journey | Roggen Frick

In this conversation, Anthony Amunategui interviews Roggen Frick, the owner of Bare Iron Works, discussing the journey of entrepreneurship, the importance of core values, and the evolution of leadership. Roggen shares his experiences from starting a manufacturing business to navigating the challenges of growth, emphasizing the significance of integrity, responsibility, and continuous improvement in achieving success. In this conversation, Anthony Amunategui and Roggen Frick discuss the importance of expanding solutions in leadership, the principles of lean manufacturing, and the integration of AI in construction. 
Special Guest:Roggen Frick is the founder of Bear Iron Works, a company specializing in the design and manufacture of durable equipment aimed at enhancing efficiency. With a commitment to honesty and integrity, Roggen has cultivated a business culture that fosters strong relationships with customers, employees, and suppliers. His leadership emphasizes the importance of values in achieving long-term success.
Chapters:00:00: Introduction to Entrepreneurship and Innovation03:04: The Journey of Building a Business05:56: The Evolution of Leadership and Responsibility08:59: Core Values and Integrity in Business11:56: Navigating Wins and Losses in Business15:00: Learning from Challenges and Leadership Growth18:22: Expanding Solutions in Leadership19:11: Understanding Lean Manufacturing Principles23:24: Leveraging AI for Efficiency25:15: The Future of AI in Construction28:15: Streamlining Cash Flow in Construction30:34: Data-Driven Marketing Strategies32:31: The Entrepreneurial Journey and Growth
ROGGEN'S INFO:Website:https://bearironworks.net/LinkedIn:https://www.linkedin.com/in/roggenfrick/Instagram:https://www.instagram.com/bearironworksCoupon Code for 5% off:FUTUREFACTORY 
PODCAST INFO:Website:https://FutureFactory.liveSpotify:https://open.spotify.com/show/0SsZRdrvWTUs1QY6Zu1sU6Apple Podcasts:https://podcasts.apple.com/us/podcast/future-factory/id1659895549Amazon Music:https://music.amazon.com/podcasts/207e04aa-11a1-4b28-964a-148608422a49/future-factory FUTURE FACTORY SOCIAL:Instagram:https://www.instagram.com/futurefactorypodcast/Twitter:https://twitter.com/FutureFactoryFFFacebook:https://www.facebook.com/futurefactorypodcastLinkedIn:https://www.linkedin.com/showcase/futurefactorypodcastTikTok:https://www.tiktok.com/@futurefactorypodcast?_t=8ZIxAf4Orra&_r=1
ANTHONY'S SOCIAL:Instagram: https://www.instagram.com/anthonyamunategui/Facebook:https://www.facebook.com/anthony.amunategui.3
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The Power of Trust in Construction | Jake Grosswiler

In this conversation, Anthony Amunategui and Jake Grosswiler discuss the importance of building a strong company culture in the construction industry. They explore how intentionality, trust, and customer service play crucial roles in creating a successful business. Jake shares insights on the challenges of scaling a company, the significance of relationships, and the need for clarity and efficiency in projects. They also touch on the future of construction jobs and the importance of core values in leadership.
Special Guest:Jake Grosswiler is the Co-Founder and Executive Vice President of Construction at GC Legacy Construction LLC, a company operating across Arizona, Louisiana, Mississippi, Oklahoma, Tennessee, and Texas. With a focus on building strong company cultures and fostering high-performing teams, Jake brings valuable insights into leadership and trust within the construction industry.
Chapters:00:00: Building a Badass Culture05:04: The Importance of Trust and Delegation10:25: Customer Service in Construction15:55: The Future of Construction Jobs20:52: Efficiency and Clarity in Projects28:02: Core Values and Intentional Leadership
JAKE'S INFO:Website:https://gclegacyconstruction.com/LinkedIn:https://www.linkedin.com/in/jake-grosswiler-a7233491/
PODCAST INFO:Website:https://FutureFactory.liveSpotify:https://open.spotify.com/show/0SsZRdrvWTUs1QY6Zu1sU6Apple Podcasts:https://podcasts.apple.com/us/podcast/future-factory/id1659895549Amazon Music:https://music.amazon.com/podcasts/207e04aa-11a1-4b28-964a-148608422a49/future-factory FUTURE FACTORY SOCIAL:Instagram:https://www.instagram.com/futurefactorypodcast/Twitter:https://twitter.com/FutureFactoryFFFacebook:https://www.facebook.com/futurefactorypodcastLinkedIn:https://www.linkedin.com/showcase/futurefactorypodcastTikTok:https://www.tiktok.com/@futurefactorypodcast?_t=8ZIxAf4Orra&_r=1
ANTHONY'S SOCIAL:Instagram: https://www.instagram.com/anthonyamunategui/Facebook:https://www.facebook.com/anthony.amunategui.3
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Transforming Construction Leadership | Christian Muntean

In this conversation, Anthony Amunategui and Christian Muntean discuss the critical need for effective leadership training in the construction industry. They explore the common pitfalls of promoting employees without proper training, the importance of soft skills, and the necessity of identifying and nurturing future leaders. Muntean emphasizes the journey of personal development in leadership and the foundational habits that contribute to effective leadership. The discussion also touches on the talent shortage in the construction industry and the need for proactive planning in leadership development. In this conversation, Anthony Amunategui and Christian Muntean explore the intersection of personal health and effective leadership. 
Special Guest:Christian Muntean is a leadership expert, business strategist, and author who specializes in executive growth and organizational transformation. As the founder of Vantage Consulting, he helps leaders scale successfully and build high-performance teams. With a background in international crisis management and leadership development, Christian brings a unique perspective on growth under pressure. Author of Train to Lead, he provides a structured approach to building strong, resilient leaders.
Chapters:00:00: The Importance of Leadership Training in Construction03:05: Building a Structure for Leadership Development06:06: Identifying and Supporting Future Leaders08:56: The Role of Soft Skills in Leadership11:56: Addressing the Talent Shortage in Construction15:08: The Journey of Personal Development in Leadership17:57: Foundational Habits for Effective Leadership22:44: The Foundation of Healthy Leadership27:39: Creating a Healthy Work Environment32:32: The Importance of Perspective in Leadership38:27: Addressing Personal Thorns for Leadership Growth43:14: Conclusion and Resources for Further Learning
CHRISTIAN'S INFO:Website:christianmuntean.comLinkedIn: @christianmuntean  Youtube: @christianmuntean8803  Book Website:traintoleadbook.comBuy HERE:https://a.co/d/eRygHOp
PODCAST INFO:Website:https://FutureFactory.liveSpotify:https://open.spotify.com/show/0SsZRdrvWTUs1QY6Zu1sU6Apple Podcasts:https://podcasts.apple.com/us/podcast/future-factory/id1659895549Amazon Music:https://music.amazon.com/podcasts/207e04aa-11a1-4b28-964a-148608422a49/future-factory FUTURE FACTORY SOCIAL:Instagram:https://www.instagram.com/futurefactorypodcast/Twitter:https://twitter.com/FutureFactoryFFFacebook:https://www.facebook.com/futurefactorypodcastLinkedIn:https://www.linkedin.com/showcase/futurefactorypodcastTikTok:https://www.tiktok.com/@futurefactorypodcast?_t=8ZIxAf4Orra&_r=1
ANTHONY'S SOCIAL:Instagram: https://www.instagram.com/anthonyamunategui/Facebook:https://www.facebook.com/anthony.amunategui.3
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Killing CRM: The Anti - CRM Revolution | Adam Honig

In this conversation, Adam Honig discusses the shortcomings of traditional CRM systems and introduces his anti-CRM platform, Spiro. He emphasizes the need for AI integration in sales processes to enhance productivity and provide valuable insights. The discussion covers the onboarding process for Spiro, the future of bidding in construction, and the importance of predictive sales strategies. Honig also shares advice for companies looking to embrace AI technology and highlights the industries that could benefit from such solutions.
Special Guest: Adam Honig, CEO of Spiro.ai, is on a mission to eliminate the inefficiencies of traditional CRM. A 3x startup founder and thought leader, he champions an AI-driven, anti-CRM approach that helps mid-sized manufacturers boost sales and profits—without the busywork. Known for his bold, no-nonsense takes, Adam is reshaping how businesses manage customer relationships.
Chapters:00:00: The Death of CRM03:06: Introducing the Anti-CRM05:59: AI Integration in Sales09:12: Onboarding and Implementation of Spiro12:10: The Future of Bidding in Construction14:55: Predictive Sales and Customer Insights17:59: Advice for Companies Embracing AI21:04: Industry Applications of AI Solutions
ADAM'S INFO: Website: Spiro.aiLinkedIn: linkedin.com/in/adamhonigYouTube: youtube.com/c/SpiroHQPodcast: https://spiro.ai/make-it-move-it-sell-it/
PODCAST INFO:Website:https://FutureFactory.liveSpotify:https://open.spotify.com/show/0SsZRdrvWTUs1QY6Zu1sU6Apple Podcasts:https://podcasts.apple.com/us/podcast/future-factory/id1659895549Amazon Music:https://music.amazon.com/podcasts/207e04aa-11a1-4b28-964a-148608422a49/future-factory FUTURE FACTORY SOCIAL:Instagram:https://www.instagram.com/futurefactorypodcast/Twitter:https://twitter.com/FutureFactoryFFFacebook:https://www.facebook.com/futurefactorypodcastLinkedIn:https://www.linkedin.com/showcase/futurefactorypodcastTikTok:https://www.tiktok.com/@futurefactorypodcast?_t=8ZIxAf4Orra&_r=1
ANTHONY'S SOCIAL:Instagram: https://www.instagram.com/anthonyamunategui/Facebook:https://www.facebook.com/anthony.amunategui.3
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Big Bet Leadership: Strategies for Success | John Rossman

In this engaging podcast episode, Anthony Amunategui interviews John Rossman, a four-time best-selling author and keynote speaker, about his insights on leadership and innovation. They discuss the challenges of incrementalism and short-termism in business, the importance of calculated risks, and the necessity of creating clarity for strategic advantage. John shares his framework for effective communication and the role of zero-based design in meetings. The conversation emphasizes the need for a culture of innovation and the impact of books on leadership development, culminating in a call to action for leaders to shift from a know-it-all to a learn-it-all mindset.
Special Guest: John Rossman is a business strategist, former Amazon executive, and bestselling author known for launching Amazon Marketplace in 2002. He has advised top brands like Microsoft, Walmart, and the Gates Foundation on innovation and leadership. Author of The Amazon Way and Big Bet Leadership, John helps leaders take calculated risks and drive growth in today’s digital world.
Chapters:00:00: Introduction to Big Bet Leadership02:17: Overcoming Incrementalism and Short-Termism05:12: The Importance of Calculated Risks09:54: Creating Clarity for Strategic Advantage12:18: The Role of Communication in Leadership16:47: Zero-Based Design for Effective Meetings20:18: Addressing Resistance to Change24:45: Building a Culture of Innovation27:50: The Impact of Books on Leadership30:40: The Shift from Know-It-All to Learn-It-All31:33: Conclusion and Call to Action
JOHN'S INFO:Website:rossmanpartners.comLinkedIn:in/john-rossmanBig Bet Leaderchip Bookhttps://a.co/d/dtT0qHyAmazon Store:https://www.amazon.com/stores/author/B015X2OGGS
PODCAST INFO:Website:https://FutureFactory.liveSpotify:https://open.spotify.com/show/0SsZRdrvWTUs1QY6Zu1sU6Apple Podcasts:https://podcasts.apple.com/us/podcast/future-factory/id1659895549Amazon Music:https://music.amazon.com/podcasts/207e04aa-11a1-4b28-964a-148608422a49/future-factory FUTURE FACTORY SOCIAL:Instagram:https://www.instagram.com/futurefactorypodcast/Twitter:https://twitter.com/FutureFactoryFFFacebook:https://www.facebook.com/futurefactorypodcastLinkedIn:https://www.linkedin.com/showcase/futurefactorypodcastTikTok:https://www.tiktok.com/@futurefactorypodcast?_t=8ZIxAf4Orra&_r=1
ANTHONY'S SOCIAL:Instagram: https://www.instagram.com/anthonyamunategui/Facebook:https://www.facebook.com/anthony.amunategui.3
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Navigating High-Stakes Challenges in Racing & Business | Dario Valenza

In this conversation, Anthony Amunategui and Dario Valenza discuss the parallels between high-stakes racing and the business world, emphasizing the importance of quick decision-making and adaptability. They explore the concept of minimum viable products, the integration of technology in drone operations, and the future applications of drone technology. The discussion also delves into the impact of material science on innovation and the need for a techno-optimistic mindset to embrace the rapid changes in technology and business.
Special Guest: Dario Valenza is the Founder and CEO of Carbonix, a company that specializes in advanced composites and high-performance engineering. With experience in America’s Cup racing, aerospace, and technology project management, he thrives in high-stakes innovation. Passionate about design and techno-optimism, Dario shares insights through media and writing.
Chapters:00:00: Navigating High-Stakes Challenges in Racing and Business04:58: The Importance of Minimum Viable Products10:00: Integrating Technology and Innovation in Drone Operations19:58: The Future of Drone Technology and Its Applications29:51: The Role of Material Science in Innovation36:05: Embracing Techno-Optimism for Future Growth
DARIO'S INFO:Website:https://carbonix.com.au/Instagram:https://www.instagram.com/carbonix_uav/
PODCAST INFO:Website:https://FutureFactory.liveSpotify:https://open.spotify.com/show/0SsZRdrvWTUs1QY6Zu1sU6Apple Podcasts:https://podcasts.apple.com/us/podcast/future-factory/id1659895549Amazon Music:https://music.amazon.com/podcasts/207e04aa-11a1-4b28-964a-148608422a49/future-factory FUTURE FACTORY SOCIAL:Instagram:https://www.instagram.com/futurefactorypodcast/Twitter:https://twitter.com/FutureFactoryFFFacebook:https://www.facebook.com/futurefactorypodcastLinkedIn:https://www.linkedin.com/showcase/futurefactorypodcastTikTok:https://www.tiktok.com/@futurefactorypodcast?_t=8ZIxAf4Orra&_r=1
ANTHONY'S SOCIAL:Instagram: https://www.instagram.com/anthonyamunategui/Facebook:https://www.facebook.com/anthony.amunategui.3
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Mastering Franchise Development | Kevin Kilgore

In this conversation, Anthony Amunategui and Kevin Kilgore delve into the intricacies of franchise development, focusing on the various levels of sophistication among franchisees, the importance of proper permitting, navigating real estate deals, and the critical role of qualified architects in the process. They emphasize the need for franchisees to understand the complexities of their investments and the value of leveraging expert advice to ensure successful openings and operations. In this conversation, Kevin Kilgore and Anthony Amunategui discuss the critical aspects of construction management and franchise operations. 
Special Guest:Kevin Kilgore is a seasoned professional with over 30 years of experience in development and construction, specializing in the restaurant and retail sectors. He has held leadership roles at prominent companies, including Director of Construction for Jim ‘N Nick’s BAR-B-Q, Steak ’n Shake, and CVS/pharmacy, as well as Senior Program Manager for Chick-fil-A. An architect by education, Kevin excels in multi-unit rollouts, national retail development, and restaurant design. His extensive background encompasses collaborations with architects, developers, and various brands, underscoring his expertise in design and construction within the industry.
KEVIN'S INFO:LinkedIn:https://www.linkedin.com/in/kevin-robert-kilgore-a71a92/
PODCAST INFO:Website:https://FutureFactory.liveSpotify:https://open.spotify.com/show/0SsZRdrvWTUs1QY6Zu1sU6Apple Podcasts:https://podcasts.apple.com/us/podcast/future-factory/id1659895549Amazon Music:https://music.amazon.com/podcasts/207e04aa-11a1-4b28-964a-148608422a49/future-factory FUTURE FACTORY SOCIAL:Instagram:https://www.instagram.com/futurefactorypodcast/Twitter:https://twitter.com/FutureFactoryFFFacebook:https://www.facebook.com/futurefactorypodcastLinkedIn:https://www.linkedin.com/showcase/futurefactorypodcastTikTok:https://www.tiktok.com/@futurefactorypodcast?_t=8ZIxAf4Orra&_r=1
ANTHONY'S SOCIAL:Instagram: https://www.instagram.com/anthonyamunategui/Facebook:https://www.facebook.com/anthony.amunategui.3
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The Power of Earned Media & Storytelling | Mickie Kennedy

In this conversation, Mickey Kennedy discusses the importance of effective press releases and how small businesses can leverage them to gain visibility. He emphasizes the difference between earned media and syndication, the significance of storytelling, and the need for unique, newsworthy content. Kennedy also addresses common challenges like imposter syndrome and provides actionable strategies for creating impactful press releases that resonate with journalists and audiences alike.
Special Guest: Mickie Kennedy is a PR expert and the founder of eReleases, a press release distribution service dedicated to helping small businesses, startups, and authors gain media exposure. With over 25 years of experience, Mickie recognized that small businesses needed an affordable way to access national news coverage and built eReleases to bridge that gap. His expertise in media relations has helped countless businesses increase their visibility, credibility, and customer reach. A passionate advocate for earned media, Mickie empowers entrepreneurs to leverage press releases to grow their brands without breaking the bank.
Chapters:00:00: Introduction to Press Releases and Visibility07:12: Overcoming Imposter Syndrome in PR12:30: Targeting Specific Industries with Press Releases18:20: The Power of Earned Media and Trust27:15: Key Factors for Successful Press Releases34:16: Special Offer and Conclusion
MICKIE'S INFO:Website:eReleases.comLinkedIn:https://www.linkedin.com/in/publicity/Email:eReleases2@gmail.com
PODCAST INFO:Website:https://FutureFactory.liveSpotify:https://open.spotify.com/show/0SsZRdrvWTUs1QY6Zu1sU6Apple Podcasts:https://podcasts.apple.com/us/podcast/future-factory/id1659895549Amazon Music:https://music.amazon.com/podcasts/207e04aa-11a1-4b28-964a-148608422a49/future-factory FUTURE FACTORY SOCIAL:Instagram:https://www.instagram.com/futurefactorypodcast/Twitter:https://twitter.com/FutureFactoryFFFacebook:https://www.facebook.com/futurefactorypodcastLinkedIn:https://www.linkedin.com/showcase/futurefactorypodcastTikTok:https://www.tiktok.com/@futurefactorypodcast?_t=8ZIxAf4Orra&_r=1
ANTHONY'S SOCIAL:Instagram: https://www.instagram.com/anthonyamunategui/Facebook:https://www.facebook.com/anthony.amunategui.3
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Unlocking Revenue Streams | Aurora Winter

In this engaging conversation, Anthony Amunategui and Aurora Winter discuss the journey of authors in monetizing their books and the importance of viewing a book as the beginning of a relationship with readers. They explore various revenue streams available to authors, the value of coaching, and how storytelling can create movements that resonate with audiences. Aurora emphasizes the need for authors to solve specific problems and to think strategically about their intellectual property, while Anthony shares personal insights on the transformative power of coaching and giving back. In this conversation, Anthony Amunategui and Aurora Winter discuss the transformative power of personal experiences, education, and storytelling in shaping perspectives and inspiring change. 
Special Guest: Aurora Winter is a bestselling author, TV producer, and entrepreneur with a passion for storytelling, business growth, and AI-driven innovation. With a background in film and neuroscience, she helps thought leaders, entrepreneurs, and experts turn their ideas into profitable books, courses, and media assets. Aurora has authored multiple books, including Turn Words into Wealth, where she shares strategies for monetizing intellectual property. A dynamic speaker and mentor, she bridges the gap between creativity and commerce, empowering others to build successful businesses through strategic content creation.
Chapters:00:00: Turning Words into Wealth05:04: The Start of a Relationship10:02: The Value of Coaching14:04: Creating a Movement through Storytelling20:54: The Gift of Perspective24:18: Inspiration from Education and Experience25:46: Transforming Ideas into Books29:05: The Power of Storytelling33:33: Leveraging AI in Writing38:42: Coaching for Aspiring Authors
AURORA'S INFO:Website:AuroraWinter.comSamePagePublishing.com TurnWordsIntoWealth.comLinkTree:linktr.ee/AuroraWinterLinkedIn:LinkedIn.com/in/AuroraWinter
PODCAST INFO:Website:https://FutureFactory.liveSpotify:https://open.spotify.com/show/0SsZRdrvWTUs1QY6Zu1sU6Apple Podcasts:https://podcasts.apple.com/us/podcast/future-factory/id1659895549Amazon Music:https://music.amazon.com/podcasts/207e04aa-11a1-4b28-964a-148608422a49/future-factory FUTURE FACTORY SOCIAL:Instagram:https://www.instagram.com/futurefactorypodcast/Twitter:https://twitter.com/FutureFactoryFFFacebook:https://www.facebook.com/futurefactorypodcastLinkedIn:https://www.linkedin.com/showcase/futurefactorypodcastTikTok:https://www.tiktok.com/@futurefactorypodcast?_t=8ZIxAf4Orra&_r=1
ANTHONY'S SOCIAL:Instagram: https://www.instagram.com/anthonyamunategui/Facebook:https://www.facebook.com/anthony.amunategui.3
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